Singapore edition
3 stories
The Korean beauty brand is increasing its visibility in Japan through its first official pop-up at Isetan Shinjuku, drawing on six decades of ginseng research heritage.
At its Investor Day, the group outlined plans to expand AESTURA, ILLIYOON, IOPE and its hair-care brands while pursuing major revenue milestones through 2035.
A fair cross-border comparison adds shipping, tax, fees and currency conversion, and shows which costs remain estimates.
Sun-care labels
FDA guidance explains that SPF primarily indicates tested protection against sunburn and is not a multiplier for time outdoors. “Broad spectrum” is the separate label indicating UVA and UVB coverage.
Product care
FDA consumer guidance recommends following directions and warnings, keeping containers clean and closed, avoiding shared makeup, and discarding cosmetics when their colour or smell changes.
Claims & regulation
Singapore HSA states that cosmetic advertising cannot claim to prevent or treat disease or modify a physiological process, and that permitted cosmetic claims must be supportable by evidence or the formulation.
